SCOPE
Visual Identity Design
Brand Language
Brand Merchandise
Visual Identity design for an indoor/outdoor marketplace that provides quality local farm produce and quality products to the community in Bastrop, TX.
BRIEF
Community Gardens is a marketplace featuring nursery, garden, full restaurant, a coffee shop, and a live music venue with a full bar. They approached me to create a logo for their venue. We ended up designing more than just a logo – a full visual identity.
INSIGHTS
The founders wanted to create the venue into a fun hands-on experience for the entire family and the community. This meant the visual identity had to be wholesome, with a sense of social collective.
SOLUTION
We created a symbol using the brand abbreviation. The letters C and G were turned clockwise and stacked to create a person. This symbol could be used in numbers to create a sense of community.
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